Business Sense

  • One Ringy-Dingy, Two Ringy-Dingies

    One Ringy-Dingy, Two Ringy-Dingies

    There isn’t a company out there that doesn’t claim “customer service” as the one unique characteristic that sets them apart. Yet as consumers, we continue to experience customer service nightmares, which at best, are as “sit-com” worthy. For example, my latest conversation with the “telephone lady” (oh, I sense an immediate connection here): I’d…

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  • ELEVATOR PITCH MEETS CLARITY

    This may come as a shock to some, but some of the documents I read are sometiimes very long and not terribly interesting. I dont fault a business for being complicated. Heart surgery is complicated, and that is a good thing. But often I reach the final paragraph and I still dont know what…

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  • CLEAR UNCOMPLICATED WRITING FIGHTS BUSINESS RISK!

    It’s official. I read it in Harvard Business Review (I always wanted to say that!). Apparently when the wise folk recently surveyed all of the ways that companies mismanage risk, “poor communications” came out as number five! The article goes on to attribute such failure to our current economic mess. “Communications failures have certainly…

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  • MY OLD PAL WIL (SHAKESPEARE, THAT IS)

    Please be warned, this blog may sound a tad nerdy. I had the best intentions following New Year’s day. I headed off to Indigo to find an inspiring business book. After spending an eternity staring at the rows of book spines, I began to see double, even triple. Every title promised the best “success…

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